Boost Your Business with GMB: New GMB Post Image Size Guidelines for 2023

The recommended Google My Business (GMB) post image size is 720 x 540 pixels. This is the size that will look best on both desktop and mobile devices. The minimum size requirement is 480 x 270 pixels, and the maximum size is 2120 x 1192 pixels.

The aspect ratio for GMB post images should be 4:3. This means that the width of the image should be 4 times its height. If you upload an image with a different aspect ratio, Google will automatically resize it to fit the 4:3 format.

The file size of your GMB post image should be between 10 KB and 5 MB. If your image is larger than 5 MB, it will not be uploaded to your GMB profile.

Why GMB post images Size Matters

Images are a universal language. They convey information, evoke emotions, and drive engagement. When it comes to your GMB posts, the right image size can make a significant difference. It ensures that your content looks professional, loads quickly, and appears correctly on various devices, from desktops to mobile phones.

The 2023 GMB Image Size Standards

Google’s guidelines for GMB post images have evolved over the years. As of 2023, here are the key image size standards you should be aware of:

1. Profile Photo:

• Dimensions: 250 x 250 pixels
• Format: JPG or PNG
• Importance: Your profile photo is your business’s first impression. It appears on your GMB listing, so make sure it’s clear and eye-catching.

2. Cover Photo:

• Dimensions: 1080 x 608 pixels
• Format: JPG or PNG
• Importance: This large, banner-like image sets the tone for your GMB listing. Use it to showcase your brand identity or a high-quality image related to your business.

3. Post Photos:

• Dimensions: 1200 x 900 pixels (minimum)
• Format: JPG or PNG
• Importance: Post photos are the heart of your GMB posts. They should be high-resolution and relevant to your content. Keep in mind that they may be cropped into a square on mobile devices.

4. Product Photos:

• Dimensions: 250 x 250 pixels (minimum)
• Format: JPG or PNG
• Importance: If you’re promoting products, these images are crucial. Use clear, close-up shots that highlight your offerings.

5. Event Photos:

• Dimensions: 1200 x 675 pixels (minimum)
• Format: JPG or PNG
• Importance: Event photos should capture the essence of your event. Whether it’s a conference, workshop, or special promotion, use inviting visuals.

6. Logo:

• Dimensions: 250 x 250 pixels (minimum)
• Format: JPG or PNG
• Importance: Your logo represents your brand. Ensure it’s recognizable and well-proportioned.

Pro Tips for Effective GMB Images in 2023:

• Optimize for Mobile: Since many users access GMB listings on their smartphones, ensure your images look great on smaller screens.
• Consistency is Key: Maintain a consistent visual style across your images to reinforce your brand identity.
• Test and Monitor: Experiment with different image types and monitor their performance. Use GMB insights to gauge user engagement.
• Stay Within Google’s Guidelines: Avoid using copyrighted images, misleading visuals, or any content that violates Google’s policies.

In addition to the size and aspect ratio requirements, there are a few other things to keep in mind when uploading images to GMB:

• Use high-quality images that are in focus and well-lit.
• Avoid using images with watermarks or other branding elements.
• Make sure the subject of the image is clear and easy to see.
• Optimize your images for search engines by adding relevant keywords to the file name and alt text.

By following these guidelines, you can ensure that your GMB post images look their best and help you attract more customers to your business.

Additional tips for GMB post images

Here are some additional tips for choosing and optimizing your GMB post images:

• Use images that are relevant to your business and its products or services.
• Make sure the images are high-quality and in focus.
• Avoid using images with too much text or clutter.
• Use a clear and concise caption to describe the image.
• Use relevant keywords in the image file name and alt text.

By following these tips, you can create GMB post images that will help you connect with potential customers and promote your business.

In conclusion, optimizing your GMB post images for 2023 is a strategic move to enhance your online presence and attract potential customers. Remember that image size matters, and following Google’s guidelines ensures your content looks its best on the platform. By adhering to these standards and incorporating captivating visuals, you can make your GMB posts more appealing and effective in reaching your target audience.